Despite the recent sharp correction of the cryptocurrency market, Ripple 
$2.14‘s altcoin XRP rose to the top of the social media agenda. According to Santiment data, investor interest focused on developments on the ETF front rather than price movements. The fact that XRP lost 10 percent of its value in the last week and found its balance at $ 2.15 did not reduce the interest of investors, on the contrary, it moved the discussions in a different direction.
ETF Impact and Social Media Discussions Bring XRP to the Fore
centimeterAccording to ‘s analysis, the main reason why XRP rose to prominence on social media was the successive ETF developments in recent weeks. The first 100 percent XRP-based platform in the US markets spot ETFThe launch of ‘s by Canary Capital created a great impact in the community. With the XRP ETF introduced by Amplify, investors entered into intense discussions about the contribution of these products to the ecosystem.
Two opposing views stood out in the comments. Accordingly, while some argue that ETFs will accelerate the institutional adoption of XRP, others think that these instruments are only short-term speculation tools. According to analysts, the intensity of the discussions brought XRP’s community interaction rate to the highest level in the last month. In addition, speculations about the potential use of altcoin in pension funds stood out as another element feeding the agenda.
Although the price of XRP remains under the market-wide sales pressure, its increased social interest reveals the difference in investor behavior. Bitcoin 
$91,356.83 and Ethereum 
$3,071.75While risk appetite decreases in Turkey, XRP investors ETF Turning towards based discussions has created a remarkable trend.
Trading Volume Record in Canary Capital’s XRPC Fund
Another element that strengthens XRP’s place on the agenda is Canary Capital’s XRPC ETFIt was a success. Following Nasdaq’s listing announcement on November 12, the fund started trading the next day and recorded the highest opening volume of the year. Reaching a trading volume of $243 million on the first day, XRPC even surpassed Bitwise’s Solana ETF.
SoSoValue According to data, the ETF attracted a total inflow of $277.82 million as of November 18. Although it was seen that the volume gradually decreased after the strong flows on the first day, the size that the product reached in a short time increased corporate interest in XRP. Analysts state that this performance is an important signal for the proliferation of XRP-based financial products in the future.
Besides ETFs Ripple New corporate initiatives for the ecosystem and developments in the payment infrastructure continue to keep XRP’s social media trends alive.
