XRPAfter falling to $2.09 on November 5, it started to rise again and rose above $2.20 again with some recovery. Price action Ripple 
$2.31 CEO Brad GarlinghouseIt follows the 2025 Swell Conference, where ‘s announced the company’s 2026 vision. Garlinghouse shared Ripple’s goals of strengthening institutional infrastructure, supporting clear regulations, and continuing XRP-centric growth.
Ripple Will Focus on Infrastructure and Regulation in 2026 Strategy
Garlinghouse reminded that Ripple raised $500 million in funding this year at a valuation of $40 billion and made four strategic acquisitions. He stated that in 2026, priority will be given to strengthening existing growth, not new acquisitions. Ripple‘s plans do not include establishing a cryptocurrency exchange. The company’s focus is on providing custody services, treasury management and corporate liquidity solutions.
CEO also aims to clarify global cryptocurrency regulations Crypto Market Structure Bill And Clarity Law He said they supported his bills. He emphasized that corporate demand for Ripple’s products and services may increase with these laws coming into force. The newly announced prime brokerage service also aims to facilitate access, especially for large investors.
XRP’s Position in the Ecosystem and Price Expectations
Garlinghouse stated that XRP is at the center of the Ripple ecosystem and that they are now focused on trust, liquidity and expansion of usage areas. With the elimination of legal uncertainties, it is observed that the flow of funds to XRP has accelerated again. CEO, spot XRP ETFApproval of is likely to attract institutional interest just like Ethereum. 
$3,389.15He predicted that it could double as in .
Engaging directly with the community, Garlinghouse strengthened his ties with the community by stating in a discussion on the X platform that “ten XRP” sounded more friendly than “ten XRPL.”
Analyst C.W. He pointed out that there may be selling pressure on XRP at $ 2.55 in the short term. The analyst also noted that with strong demand, new peaks may be seen in the altcoin before the end of the year.
