The crypto markets are on the edge of closing the half-year trade with the Bitcoin price being just 4% away from its ATH at $111,970. With this, the market participants, bulls and whales are collectively optimistic about the next price action, as the star token is primed to mark a new ATH in the coming weeks. With the growing bullish sentiments, here are the top trending topics within the markets that need to be closely watched in the second half of 2025.
The data from Santiment has listed top trending keywords across the social media platforms and the potential reasons behind them.
BTC
This word is trending due to extensive discussions about Bitcoin’s role in crypto investment, market behavior, and comparisons with other tokens. Besides, significant financial activities such as large institutional purchases, bullish market trends, and Bitcoin’s influence in the crypto ecosystem contribute to its prominence.
JULY
This word is widely searched and talked about due to multiple significant upcoming events and developments in the crypto space. Key highlights are Bitcoin’s ATH, Coinbase launching perpetual-style crypto futures, various crypto events & giveaways, token unlocks, and legal hearings rescheduled to July. Besides, the anticipated signing of the GENIUS ACT & the Clarity ACT is moving to the Senate. Hence, July is positioned as a critical month for market movements.
YAPYO
YAPYO is trending due to its association with an on-chain ecosystem and community activity on the Arbitrum blockchain. It is preparing for a presale and has a growing follower base. It could also include community engagement, leaderboard competitions, and rewards for participation, indicating a strong crypto & blockchain context.
Bakkt
Recently, Bakkt Holdings filed for a billion-dollar shelf offering with the SEC, indicating plans to raise capital, probably to acquire Bitcoin & expand its digital asset treasury strategy.
TIME
This word is trending due to frequent discussions related to trading strategies, investments and holding periods in crypto.
JUDGE
The word “judge” is trending due to multiple legal developments involving Judge Analisa Torres in the Ripple vs. SEC lawsuit. Recently, the Judge denied settlement motions for both parties, rejected requests to reduce penalties and upheld a permanent injunction against XRP institutional sales. These rulings have garnered significant attention from the cryptocurrency community and the media.
USE
This word is trending due to the discussions on various ‘use-cases’ of Bitcoin and related crypto wallets. The term is frequently mentioned in the context of evaluating Bitcoin’s functionality and relevance in financial and crypto ecosystems.
BHUTAN
Bhutan is trending because it has quietly mined 12,000 BTC since 2020, accumulating a Bitcoin reserve worth nearly $1.3 billion. This represents nearly 40% of Bhutan’s GDP, making it the world’s third-largest sovereign holder of Bitcoin behind China and the US.
XRP
XRP is trending due to Ripple’s ongoing legal battle with the SEC over whether XRP is a security. Additionally, XRP is gaining attention through technological integrations like cross-chain solutions and partnerships for a merchant payment system, contributing to cautious optimism about its price potential and future case in the markets.
Ripple
Ripple is also trending due to a similar reason of its ongoing lawsuit with the US SEC. Despite the challenges, Ripple is advancing its technology by partnering with Wormhole to enable multichain interoperability for the XRP ledger and its upcoming EVM sidechain, which is significant for institutional DeFi and cross-chain asset transfers.
The above-mentioned topics are directly related to changes in the market sentiments, which would further impact the price. Hence, it is recommended to closely monitor these events, which could trigger Bitcoin prices and the entire crypto market.
